Objectives
Our primary objective was to manage and optimize a substantial advertising budget of over 250’000 euros, allocated across a wide array of digital advertising platforms including Meta, Google, Sky Advertising, TikTok, Mitula, Criteo, RTB House, Taboola, and Outbrain.
Implemented Strategies
We focused on maximizing the impact and efficiency of the advertising budget across more than 8 different platforms, tailoring strategies to each to ensure optimal reach and engagement.
Our role extended to handling and analyzing vast amounts of data. We employed sophisticated big data management techniques, extracting valuable insights on user behavior and trends to inform and refine our advertising strategies.
The campaign covered various aspects, from app install campaigns and lead generation to boosting website traffic and blog engagement. Our efforts were aimed at leveraging the latest technologies to effectively manage the budget, driving significant user interaction and revenue growth.
Achievements
Through these strategic initiatives, Indomio.es witnessed a significant increase in leads for their affiliated agencies, enhancing their reputation as a premier real estate portal.
We supported Indomio.es in expanding its network of real estate portals across Europe and worldwide, enhancing its global presence.
Our collaboration with Indomio.es over two years showcases our ability to manage large budgets across various platforms effectively, leveraging data analytics and performance marketing to solidify a brand’s leading position in a competitive market.