Objectives
Our primary mission was to amplify both the supply and demand sides of Tiketoo’s marketplace. This involved increasing the number of tickets available on the site and boosting sales through targeted performance marketing campaigns. We focused on making more people aware of Tiketoo and encouraging them to use the platform for selling and purchasing tickets.
Implemented Strategies
We employed a robust performance marketing strategy using platforms like Facebook, Instagram, TikTok, and Google Ads. Our campaigns were meticulously crafted to attract ticket sellers to the platform, thereby enhancing the ticket supply.
Parallel to increasing supply, we implemented targeted digital campaigns to boost ticket sales. By leveraging the increased inventory, our campaigns were designed to attract potential buyers, showcasing Tiketoo as the go-to platform for purchasing event tickets.
We provided Tiketoo with holistic business strategy guidance, helping them navigate various aspects of their operation. Our 360-degree support ranged from marketing strategies to business development, ensuring sustainable growth and scalability.
Achievements
Our collaboration with Tiketoo led to a significant increase in both ticket listings and sales. The performance marketing initiatives were instrumental in raising awareness about the platform, contributing to its growth. The culmination of our efforts and Tiketoo’s innovative approach resulted in a successful funding round, raising 400,000 euros. This milestone highlights the effectiveness of targeted digital strategies in enhancing marketplace platforms like Tiketoo.
